Improving the life of every pet in the UK
Putting pets first is our first value, and is reflected in our goal to improve the life of every pet in the UK. This includes the pets in our care, the pets of owners using our products and services, as well as the pets we help through our charity and education work, and advocating for pet welfare.
Alignment to SDGs
Protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse land degradation and halt biodiversity loss.